German Car Dealerships
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Overview
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Icon
Link
https://www.autohaus-koenig.de
Tagline
Einer von Europas größten Gebrauchtwagenhändlern (One of Europe's largest used car dealers)
Der Nr. 1 Autohändler für Auto-Leasing in Deutschland.
Leasing-Angebote - Dein Weg zum Traumauto (Leasing offers - your way to the dream car)
Herzlich Willkommen in Ihrem Autohaus Schmitt. (Welcome to your Autohaus Schmitt.)
Finde gebrauchte Autos mit Garantie.
AutoScout24: Europaweit der größte Online-Automarkt.
Jetzt online Auto kaufen bei Autohero ✓ 6000+ geprüfte Gebrauchtwagen in Top-Qualität ✓ 1 Jahr Garantie ✓ 21 Tage Geld-zurück-Garantie!
Description
One of Europe's largest used car dealers with over 300,000 vehicles sold and nearly 3,000 daily offers across multiple locations in Germany.
Premium car dealership network in Germany offering a wide range of new and used vehicles from various brands.
Sixt Neuwagen offers a wide selection of new cars for sale and lease from various brands, ensuring flexibility and affordability.
Autohaus Schmitt is a German car dealership offering a wide range of new and used cars along with repair and maintenance services.
Heycar offers a platform for buying high-quality used cars with guarantees, ensuring quality and safety in the purchase process.
AutoScout24 is the largest online car marketplace in Europe, offering a wide selection of new and used cars from dealers and private sellers.
Autohero is an online platform offering a wide range of used cars with delivery and warranty options across Germany.
Elevator Pitch
DAT AUTOHUS AG is a leading used car dealer in Europe, offering a vast selection of vehicles at competitive prices, ensuring quality and customer satisfaction.
Autohaus König is a leading car dealership in Germany, specializing in affordable leasing and purchasing options for a diverse range of vehicles, ensuring immediate availability and customer satisfaction.
Sixt Neuwagen provides an extensive range of new cars for leasing, allowing customers to enjoy the latest models with flexible terms and competitive pricing.
At Autohaus Schmitt, we prioritize customer satisfaction with personalized service and high-quality automotive solutions, ensuring you find the perfect vehicle and support.
Heycar revolutionizes the used car market in Germany by providing a seamless online platform for purchasing high-quality vehicles with guarantees, ensuring customer satisfaction and safety.
AutoScout24 connects millions of buyers and sellers, providing a seamless platform for purchasing and selling vehicles online, with a focus on quality and customer satisfaction.
Autohero simplifies the used car buying process with a vast selection, transparent pricing, and a commitment to quality, ensuring customer satisfaction with delivery and warranty options.
Links
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Link
Homepage
About page
Pricing Page
Finanzierung - Autohaus Schmitt
Career page
Blog
Help Center
Brand Center / Media Kit
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Brand Center - Autohaus Schmitt
Changelog
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Status Page
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Social Media Profiles
Download Links
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FAQ Link
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Demo Video
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Messaging
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Tagline
Professionelles Remarketing seit 1996
Mobilität im Mittelpunkt
Leasing auf den ersten Klick (Leasing at the first click)
Herzlich Willkommen in Ihrem Autohaus Schmitt.
Finde gebrauchte Autos mit Garantie.
AutoScout24: Europaweit der größte Online-Automarkt.
Kauf dein Auto online bei Autohero - alles an einem einzigen Ort
Unique Value Proposition
Offering a wide selection of high-quality used vehicles at wholesale prices, ensuring affordability for customers.
Offering a wide range of new and used vehicles with a focus on customer satisfaction and service excellence.
Flexible leasing options with a wide selection of new cars from various brands, ensuring a personalized experience for every customer.
Personalized consultation and high service quality for both new and used cars.
Geprüfte Autos mit Garantie einfach online kaufen.
A comprehensive online platform for buying and selling new and used cars, connecting private sellers and dealers across Europe.
Stressfreier und sicherer Online-Autokauf mit einer breiten Auswahl an geprüften Gebrauchtwagen und flexiblen Finanzierungsmöglichkeiten.
Positioning
Positioned as one of Europe's largest online used car dealerships, catering to both business and private customers.
Positioned as a leading premium car dealership in Germany, specializing in various brands and customer-centric services.
Positioned as a leading provider of new car leasing solutions in Germany, offering a diverse range of vehicles and services tailored to individual needs.
A trusted German car dealership specializing in new and used vehicles with a focus on customer service and satisfaction.
Specializing in high-quality used cars with a focus on customer satisfaction and convenience.
Positioned as the largest online car marketplace in Europe, offering a wide range of vehicles from both private sellers and dealers.
Autohero positioniert sich als führender Online-Anbieter für Gebrauchtwagen in Deutschland, der eine einfache und sichere Kaufabwicklung bietet.
Tagline Variations
There's always a good reason for success
DAT AUTOHUS AG - Never far away from you!
DAT AUTOHUS - Immer ganz in Deiner Nähe!
Ihr Partner für Mobilität
Fahrzeuge für jeden Bedarf
Finde Dein perfektes Auto (Find your perfect car)
Schnelle Verfügbarkeit (Quick availability)
Wir möchten, dass Sie mobil bleiben.
Autos gebraucht kaufen mit Garantie bei heycar
Hol dir jetzt die neue heycar App und finde dein Traumauto mit Garantie – jederzeit und überall.
AutoScout24: Der größte Online-Automarkt in Europa.
Finde dein Traumauto auf AutoScout24.
Europas größter freier Händler
7.000+ Autos zu Top-Preisen | Alle geprüft & aufbereitet | 1 Jahr Garantie kostenlos inkl.
Brand Promise
To provide customers with a transparent and quality-driven car buying experience, backed by professional remarketing expertise.
To provide exceptional service and a diverse selection of vehicles, ensuring customer satisfaction and trust.
To provide a seamless and enjoyable car leasing experience with comprehensive support and a wide range of vehicles.
We prioritize customer satisfaction through personalized service and high-quality offerings.
Wir begleiten dich von der Suche bis zur Abholung.
To provide a seamless and trustworthy platform for car buyers and sellers, ensuring a wide selection and competitive pricing.
Wir bieten dir geprüfte Gebrauchtwagen mit einer 21-tägigen Geld-zurück-Garantie und einer einjährigen Garantie, um deine Zufriedenheit zu gewährleisten.
Competitive Positioning Summary
DAT AUTOHUS stands out in the used car market by offering a vast selection of vehicles at competitive prices, supported by a strong partnership with DEKRA for quality assurance.
Autohaus König stands out in the competitive landscape by offering a broad selection of vehicles, exceptional customer service, and a strong commitment to quality, making it a preferred choice for car buyers in Germany.
Sixt Neuwagen stands out in the market by offering a user-friendly platform for leasing new cars, competitive pricing, and a strong focus on customer service, making it a preferred choice for many.
Autohaus Schmitt positions itself as a customer-centric dealership, offering a wide range of vehicles and services, competing on quality and personalized service.
Heycar positions itself as a reliable platform for purchasing high-quality used cars, emphasizing thorough inspections and customer satisfaction, setting it apart from competitors in the online car sales market.
AutoScout24 stands out in the market by offering a user-friendly interface, extensive vehicle listings, and a strong brand presence, making it the go-to platform for car transactions in Europe.
Autohero hebt sich durch seine umfassende Online-Plattform, die eine große Auswahl an Fahrzeugen, transparente Preise und eine einfache Kaufabwicklung bietet, von traditionellen Autohändlern ab.
Tone of Voice
The brand communicates in a friendly, professional, and informative tone, aiming to build trust and provide clarity to customers.
Professional, friendly, and customer-oriented, focusing on building trust and long-term relationships with clients.
Friendly, informative, and customer-centric, aiming to make the car leasing process as simple and enjoyable as possible.
Friendly, professional, and customer-oriented, focusing on personal interaction and service quality.
Friendly, supportive, and informative, aiming to guide customers through the car buying process with ease.
The brand communicates in a friendly, informative, and professional tone, aiming to build trust and provide valuable insights to users.
Die Kommunikation von Autohero ist freundlich, informativ und kundenorientiert, mit einem Fokus auf Einfachheit und Transparenz.
Messaging Strategy
Core messages focus on quality, transparency, and customer service, emphasizing the benefits of purchasing used vehicles at wholesale prices.
Highlighting customer satisfaction, diverse vehicle offerings, and strong service commitments in all marketing communications.
Focus on highlighting the benefits of leasing, including flexibility, a wide selection of vehicles, and additional services that enhance the customer experience.
Emphasizing personalized service, a wide selection of vehicles, and high-quality maintenance and repair services.
The core messages focus on quality assurance, customer support, and the convenience of online car purchasing, highlighting the benefits of buying used cars with a warranty.
The messaging strategy focuses on highlighting the ease of use, extensive selection, and reliability of the platform, appealing to both buyers and sellers.
Die Kernbotschaften von Autohero betonen die Vorteile des Online-Autokaufs, die Qualität der Fahrzeuge und die Sicherheit der Kaufabwicklung, einschließlich Garantien und Rückgaberechten.
Marketing
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Marketing Channels
Newsletter
Instagram
Facebook
YouTube
Newsletter
Instagram
Facebook
YouTube
LinkedIn
Newsletter
Instagram
Facebook
YouTube
TikTok
Facebook
Google Plus
Twitter
Instagram
YouTube
Instagram
Newsletter
YouTube
Blog
Newsletter
Instagram
YouTube
Facebook
LinkedIn
Instagram
Facebook
YouTube
Newsletter
Marketing Strategies
Offering vehicles at wholesale prices to end consumers
Collaboration with DEKRA for vehicle quality assurance
Extensive online offers for business and export customers
Offering exclusive deals and promotions through newsletters and social media
Partnership with Hertha BSC for brand visibility and community engagement
Offering flexible leasing options with no down payment
Providing a comprehensive service package including insurance and maintenance
Utilizing social media for customer engagement and promotions
Offering personalized consultations and individual support to customers
Providing financing options tailored to customer needs
Using social media platforms for customer engagement
Offering free consultations
Online vehicle ordering process
Digital contract signing
Crossmedia-Strategie integriert TV, Print, Radio, Online und Bundesliga-Bandenwerbung
Erweiterung der Finanzierungslösungen durch neue Partnerschaft mit Bank Deutsches Kraftfahrzeuggewerbe
Integration von LeasingMarkt.de und AUTOproff zur Digitalisierung des europäischen Autohandels
Offering a 21-day money-back guarantee to customers
Providing free online car evaluations
Using social media platforms for customer engagement and promotions
Potential Keywords
used cars
wholesale vehicle prices
professional remarketing
Autohaus König
Premium car dealership Germany
New and used vehicles
Car leasing offers
Auto Leasing
Neuwagen kaufen
Auto Abo
Kfz-Versicherung
Autohaus Schmitt
Volkswagen dealership
used cars Dahn
car financing options
high-quality used cars
buy used cars online
used car financing
Online-Automarkt
Gebrauchtwagen kaufen
Auto-Leasing Angebote
Elektromobilität
Auto-Abo
used cars
buy car online
sell car online
Social Media Engagement
DAT AUTOHUS actively engages with customers through social media platforms like Instagram, Facebook, and YouTube, sharing updates, promotions, and customer testimonials. They utilize these platforms to enhance brand visibility and customer interaction, fostering a community around their services.
Active engagement on platforms like Instagram, Facebook, and YouTube, promoting deals and customer interactions. They also encourage newsletter subscriptions for updates on offers and events.
Sixt Neuwagen actively engages with customers through various social media platforms, including Instagram, Facebook, and YouTube, where they share promotions, customer testimonials, and updates about their services. They also utilize TikTok for creative content aimed at a younger audience. Engagement metrics include likes, shares, and comments on their posts, indicating a strong community interaction.
Active engagement on Facebook and Instagram with regular posts and customer interactions, promoting services and special offers.
Heycar actively engages with its audience through Instagram and YouTube, sharing content related to used cars, financing options, and customer testimonials. They also encourage user interaction through comments and direct messages, fostering a community around their brand.
AutoScout24 engages with users through various social media platforms, including Facebook, Instagram, and YouTube, where they share content related to car buying, selling, and automotive news. They utilize metrics such as follower counts and engagement rates to measure success and adapt their strategies accordingly.
Autohero actively engages with customers on social media platforms like Instagram, Facebook, and YouTube, sharing content related to car sales, customer testimonials, and promotional offers. They also encourage newsletter sign-ups for exclusive updates and offers.
PR & Media Strategy
DAT AUTOHUS maintains a proactive PR strategy by collaborating with various media outlets to feature their services and success stories. They publish articles in trade magazines and maintain an online press office to keep stakeholders informed about their activities and achievements.
Collaborating with local sports teams like Hertha BSC to enhance brand visibility and community involvement, along with participation in events and sponsorships.
Sixt Neuwagen employs a proactive PR strategy by collaborating with automotive influencers and bloggers to enhance brand visibility. They also participate in automotive expos and events to showcase their offerings and engage with potential customers directly. Press releases and media outreach are utilized to announce new services and promotions, ensuring consistent media coverage.
Utilizing local media for advertising and promotions, focusing on community engagement and customer service excellence.
Heycar utilizes press releases and media outreach to promote their services and new offerings. They maintain a dedicated press section on their website to share news and updates, ensuring visibility in automotive media.
AutoScout24 manages public relations through regular press releases, media partnerships, and active engagement with journalists. They focus on transparency and timely communication of company news and updates to maintain a positive public image.
Autohero utilizes press releases and media coverage to enhance its visibility and credibility in the automotive market. They feature articles in various publications to highlight their services and customer success stories.
Event/Sponsorship Strategy
The company participates in automotive trade shows and events to showcase their vehicles and services, enhancing brand visibility and networking with potential customers and partners.
Sponsoring local sports events and partnering with teams to increase brand visibility and community engagement.
Sixt Neuwagen sponsors automotive events and local community activities to increase brand awareness and connect with potential customers. They leverage these events to showcase their vehicles and services, often providing exclusive offers to attendees. This strategy helps in building a positive brand image and fostering community relations.
Participating in local events and sponsoring community activities to enhance brand visibility and customer relationships.
Heycar sponsors automotive events and collaborates with influencers to enhance brand visibility and credibility. They participate in car shows and exhibitions to showcase their offerings and connect with potential customers.
AutoScout24 participates in automotive trade shows and events to enhance brand visibility and connect with potential customers and partners. They also sponsor automotive-related events to promote their services and engage with the community.
Autohero participates in automotive events and sponsorships to increase brand visibility and connect with potential customers. They leverage these opportunities to showcase their services and engage with the community.
Influencer/Advocate Network
DEKRA
Various automotive influencers on social media
Hertha BSC
Allane Mobility Group
Automotive influencers on Instagram and YouTube
Local automotive influencers and community figures who promote the dealership through social media and events.
@heycar_official
YouTube influencers in the automotive space
Dr. Thomas Krauße, Chief Marketing Officer, known for his expertise in E-Commerce and brand management.
Julia Dreßen, Corporate Communications contact for media inquiries.
Autohero collaborates with automotive influencers and bloggers to promote their services and reach a wider audience.
Product
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Link
AutoScout24 - Gebrauchtwagen und Neuwagen
Autohero - Online platform for buying used cars
Use Cases
Buying used cars
Selling used cars
Financing vehicles
Leasing of new vehicles
Financing options for new cars
Purchase of new vehicles
Leasing new cars for private customers
Leasing new cars for business customers
Configuring new cars according to personal preferences
Buying new cars from a dealership
Leasing vehicles
Repair and maintenance services for vehicles
Buying high-quality used cars online
Leasing vehicles online
Financing used cars through online platforms
Buying new and used cars online
Selling cars through a marketplace
Financing and insuring vehicles online
Buying used cars online
Selling used cars through trade-in
Financing options for purchasing cars
Key Features
Over 300,000 vehicles sold
Daily offers of nearly 3,000 vehicles
Wide selection of vehicles from various brands
Wide range of new and used vehicles
Flexible financing options
Immediate availability of vehicles
Wide selection of new cars from various brands
Flexible leasing terms and conditions
Transparent pricing with no hidden costs
Wide range of new and used cars
Personalized customer service
Financing and leasing options available
Wide selection of used cars from top dealers
Online purchasing with delivery options
Guaranteed quality and thorough inspections
Wide selection of new and used cars
User-friendly online platform for buying and selling
Quality checks and guarantees on vehicles
Wide selection of over 6000 inspected used cars
1-year warranty included with every purchase
21-day money-back guarantee
Advanced Features
Detailed vehicle inspection reports
Online vehicle purchase process
Reservation of vehicles for a limited time
Online vehicle market for easy searching
Flexible leasing and financing options
Online car configurator
Home delivery service
Insurance services included
Vehicle configurator for custom orders
Express service for quick repairs
Hol- und Bring-Service for vehicle pickup and drop-off
Flexible payment options including financing and leasing
14-day return policy for online purchases
Detailed vehicle inspections and quality checks
Online financing options available
Direct vehicle delivery to your home
14-day return policy for purchased vehicles
Home delivery of purchased vehicles
Online vehicle evaluation and selling process
Customizations
- Personalized financing options
- Custom vehicle inspections
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Integrations
- Integration with DEKRA for vehicle inspections
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Differentiation
- One of Europe's largest used car dealers
- Offers vehicles at wholesale prices
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Largest online car marketplace in Europe
Offers both private and dealer sales
Integrated financing and insurance services
All cars are from Autohero's own stock, ensuring quality
Transparent pricing with no hidden fees
Comprehensive quality checks before sale
Customer Support
Email support
Phone support
Contact form for inquiries
Online booking for test drives and services
Customer service via phone and email
Phone support
Email support
Contact form support
Phone support
Email support
In-person consultations
Email support at kundenservice@hey.car
Phone support at +4930255585508
Phone support
Email support
Online help center
Customer support via phone
Email support
FAQ section for common inquiries
Platforms
- Web
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Web platform for leasing and purchasing
Web
Web
iOS App
Android App
Web
iOS
Android
Web platform for browsing and purchasing
Mobile app for purchasing and managing vehicles
Quality Certifications/Awards
Dekra certification for vehicle inspections
Focus Money - Company of the Year 2025
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Certified dealership for Volkswagen and Audi
TÜV certified customer satisfaction
Recognized as Europe's largest online car marketplace
Rated 4.3 stars on Google Reviews
Highly rated on Trustpilot
After-Sales Support
Comprehensive after-sales support including vehicle inspections and financing assistance.
Post-purchase support includes warranty services and maintenance options.
Comprehensive after-sales support including assistance for damages and maintenance services.
Comprehensive after-sales support including maintenance, repairs, and customer service.
Post-purchase support includes assistance with vehicle registration and financing options.
Post-purchase support includes vehicle delivery, quality checks, and customer service for any inquiries.
Post-purchase support includes a 1-year warranty and a 21-day money-back guarantee, ensuring customer satisfaction and assistance with any issues that arise after the purchase.
Product Reliability Metrics
Over 300,000 vehicles sold and nearly 3,000 daily offers.
High customer satisfaction ratings and a large inventory of vehicles available.
Offers a variety of leasing options with clear terms and conditions, ensuring transparency in the leasing process.
High customer satisfaction ratings and reliable service history.
All vehicles undergo thorough inspections and must pass TÜV standards before sale.
AutoScout24 is known for its high-quality vehicle checks and customer satisfaction ratings, ensuring reliable transactions.
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Software
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Platforms Available
Web
Mobile
Desktop
Web
Mobile
Desktop
Web
Mobile
Desktop
Web
Mobile
Desktop
Web
Mobile
Desktop
Web
iOS
Android
Web
Mobile
Tablet
Physical Product
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Warranty & After-Sales Service
We offer a comprehensive range of affordable used car warranties. Our staff will be happy to help you to choose the warranty package that's right for you.
Das Autohaus König bietet eine Garantie für gebrauchte Autos, die eine 15-tägige Umtauschrecht und einen 96-Punkte-Funktionscheck umfasst. Alle Fahrzeuge werden auf ihre Qualität geprüft, und es wird sichergestellt, dass sie alle gesetzlichen Auflagen erfüllen, um legal am Straßenverkehr teilnehmen zu können.
Die Garantie und der After-Sales-Service sind in den Leasing- und Kaufangeboten von Sixt Neuwagen enthalten. Kunden können sich auf umfassende Unterstützung verlassen, die auch Wartung und Verschleiß umfasst.
Instandsetzung nach Vorgaben des Herstellers inkl. Gewährleistung
Jedes Auto wurde vor dem Verkauf gründlich durchgecheckt und hat eine Garantie auf mindestens Motor, Getriebe und Achsen. Der TÜV ist gleich mit dabei: Jedes Fahrzeug hat eine erfolgreiche HU und AU hinter sich, bevor es zum Kunden kommt.
Die AutoScout24 Smyle Fahrzeuge sind nicht älter als 5 Jahre und haben nicht mehr als 100.000 km gefahren. Vor der Auslieferung prüfen wir jedes Auto, damit es technisch einwandfrei bei dir ankommt. Zudem erhältst du 12 Monate Garantie auf alle wichtigen Teile.
Jedes Auto, das du bei Autohero kaufst, kommt mit einer kostenlosen 12-monatigen Basisgarantie. Während des Kaufprozesses kannst du den Umfang deiner Garantie sogar noch erweitern: Unser Premium-Paket bietet dir maximale Sicherheit und eine längere Laufzeit. Laufzeit: 12, 24 oder 36 Monate. Bis zu 3 Jahre und 60.000 km abgedeckt. Umfassende Abdeckung mechanischer und elektronischer Teile, unabhängig vom Fahrzeugalter. Keine Selbstbeteiligung, wenn das Teil abgedeckt ist (100% Erstattung, einschließlich der Kosten für die Diagnose und Arbeitskraft).
Distribution Channels
Online offers from presale to particularly favorable discount prices.
Sales through physical branches in Bockel, Bremen, and Buch.
Online und stationäre Filialen in Deutschland
Online
Retail
Online und stationärer Verkauf
Online
Online
Direktverkauf an geprüfte Partner
Online-Shop
Autohero Center
Manufacturing Origin
The vehicles are primarily former company cars purchased in bulk, which allows for advantageous wholesale pricing.
Das Autohaus König ist der größte Renault-Vertragshändler und Dacia-Partner in Deutschland.
Die Fahrzeuge werden von verschiedenen internationalen Automobilherstellern produziert, darunter deutsche Marken wie Audi, BMW, und Volkswagen.
EU-Neuwagen aus mehr als 25 Fahrzeug-Herstellern
Die Fahrzeuge sind in Deutschland und Europa erhältlich, jedoch keine spezifische Herstellungsregion angegeben.
Germany
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Certification & Safety Standards
Dekra seal of approval for used cars, ensuring quality and safety standards are met.
German vehicle road safety inspection (HU) and emissions test (AU) are conducted on vehicles.
Focus Money Deutschlandtest: Unternehmen des Jahres 2025
EU-Sicherheitsstandards
ISO 9001
HU- und Abgasuntersuchung
TÜV
HU und AU
Compliance with industry safety standards
Adherence to the European Accessibility Act (EAA)
Hervorragend bewertet bei Trustpilot und Google.
Inventory & Supply Chain Efficiency
DAT AUTOHUS has established itself as one of the largest online used car dealerships in Europe, with a fast throughput of vehicles.
Das Autohaus König bietet transparente Festpreise für Werkstattservices und hat ein effizientes Online-Buchungssystem, das eine einfache Planung und klare Kostenübersicht ermöglicht.
Die Effizienz der Lieferkette wird durch schnelle Verfügbarkeit von Fahrzeugen und flexible Vertragsgestaltung gewährleistet.
Lagerfahrzeugpool in der gesamten EU mit mehreren Hunderten von Fahrzeugen
Die Fahrzeuge haben eine Garantie auf mindestens Motor, Getriebe und Achsen. Alle Autos sind maximal 8 Jahre alt und haben nicht mehr als 150.000 km.
Die Lieferung erfolgt innerhalb von 4-6 Wochen nach Kauf, und die Fahrzeuge werden vor der Auslieferung gründlich geprüft.
Wir arbeiten mit zahlreichen Partnerwerkstätten im In- und Ausland zusammen, die die Reparaturen an deinem Fahrzeug für uns durchführen. Das bedeutet für dich: Weder Stress noch versteckte Kosten - Autohero kümmert sich um die Reparaturen.
Product Customization Options
Customers can choose from a wide range of vehicles and may have options for financing and warranties.
Tyre service options for summer and winter tyres, new or used.
Individuelle Finanzierung oder Leasing-Verträge
Inzahlungnahme von Altfahrzeugen
Fahrzeugkonfiguration über den Neuwagen-Konfigurator
Wahl zwischen verschiedenen Marken und Modellen
Individuelle Beratung und Vermarktung von sämtlichem Zubehör
Konfigurator für Fahrzeuge
Fahrzeuganfrage bequem online erstellen
Konditionen anpassen
Finanzierung
Versicherung
Inzahlungnahme
Benutzerdefinierte Suche für die Auswahl von Fahrzeugtypen und Antriebsarten.
Service
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Service Quality Metrics
The service quality metrics include a comprehensive used car inspection report, which ensures that vehicles are in good condition before sale. The company emphasizes a quick and efficient buying process, with a focus on customer satisfaction and transparency in vehicle conditions.
Die Autohaus König Gruppe wurde von FOCUS MONEY und Deutschlandtest als „Unternehmen des Jahres 2025“ ausgezeichnet, was auf ihre kontinuierliche Arbeit an höchster Kundenzufriedenheit, exzellentem Service und attraktiven Fahrzeugangeboten hinweist. Die Auszeichnung zeigt, dass sie zu den führenden Autohäusern in Deutschland gehören und dass ihre Kunden sich auf transparente Angebote und einen herausragenden Service verlassen können.
Die durchschnittliche Bearbeitungszeit für Anfragen beträgt 24 Stunden, und die Lösung von Problemen erfolgt in 80% der Fälle innerhalb von 48 Stunden.
Wir bieten Ihnen einen Express-Service - bei Reparaturen an Auspuff, Bremsen, Stoßdämpfern und sonstigen Verschleißteilen. Denn selbst ein wartungsarmes Fahrzeug muss irgendwann zum Service, auch wenn es nur eine Kleinigkeit ist und es eilt. Bei uns erhalten Sie Markenqualität zu einem fairen Preis.
Heycar offers a 14-day return policy for vehicles purchased online, ensuring customer satisfaction and confidence in their purchase. The company emphasizes a thorough quality check for all vehicles before sale, which includes a successful TÜV inspection (Technical Inspection Association) to guarantee safety and reliability.
Die Lieferzeit beträgt ca. 4-6 Wochen ab Kauf. Bei Fragen und sonstigen Anliegen sind wir immer für dich da.
Autohero offers a fully digital purchasing process with a focus on quality assurance. They conduct a multi-stage quality check on all vehicles, ensuring high standards before sale. The service includes a 21-day money-back guarantee and a 12-month warranty on all vehicles, which reflects their commitment to customer satisfaction and service quality.
Professional Accreditation/Certifications
DEKRA seal of approval for vehicle inspections
Used car warranty options available
Testsieger im Focus Money Deutschlandtest: "Unternehmen des Jahres 2025"
ISO 9001:2015 Zertifizierung für Qualitätsmanagement
Zertifizierter Partner von mehreren Automobilherstellern
Wir verwenden ausschließlich Original Ersatzteile und Zubehör. Diese bieten eine optimale Passgenauigkeit und Funktionalität und garantiert Ihnen bestmögliche Sicherheit, Zuverlässigkeit und Leistung.
TÜV certification for vehicle safety and quality checks
12 Monate Garantie auf alle wichtigen Teile, einen Pannenservice, inkl. Abschleppdienst und Ersatzmobilität im Schadensfall - alles im AutoScout 24 Care Service inbegriffen!
Part of AUTO1 Group, a leading digital automotive platform listed on the MDAX at the Frankfurt Stock Exchange.
Customer Satisfaction & Feedback
Customer testimonials highlight a high level of satisfaction with the service, noting the friendly and competent staff, quick transaction processes, and overall positive experiences with vehicle purchases.
Die Autohaus König Gruppe hat eine Bewertung von 4.8 von 5 Sternen, was auf eine hohe Kundenzufriedenheit hinweist.
Kundenbewertungen zeigen eine Zufriedenheit von 4,5 von 5 Sternen, basierend auf über 1000 Bewertungen.
Wir sind rund um die Uhr für Sie da. Egal, ob Sie eine Panne oder einen Unfall an Ihrem Wohnort oder unterwegs in Westeuropa haben. Wählen Sie einfach die gebührenfreie Notdienst Hotline 0800 897378423 (VWSERVICE) und wir reparieren Ihr Fahrzeug - wenn möglich - direkt vor Ort. Wir sind 7 Tage die Woche, 24 Stunden für Sie erreichbar.
Customers appreciate the ease of online purchasing and the quality assurance provided by Heycar, as well as the flexibility in payment options and the ability to return vehicles within 14 days if they are not satisfied.
Die Kunden können innerhalb von 14 Tagen nach Lieferung des Autos den Vertrag ohne Angabe von Gründen widerrufen. Dies zeigt, dass AutoScout24 Vertrauen in die Qualität ihrer Fahrzeuge hat.
Customers appreciate the ease of the online purchasing process, the quality of the vehicles, and the comprehensive customer service provided by Autohero. They have a high satisfaction rate reflected in positive reviews on platforms like Trustpilot.
Service Coverage/Geographic Reach
Germany
Bremen
Bockel
Über 80 Standorte in Deutschland
Deutschland
Österreich
Schweiz
Dahn
Westeuropa
Germany
Deutschland
Germany
Customization/Personalization Options
Customization options include the ability to reserve vehicles for a limited time and personalized financing solutions tailored to individual customer needs.
Autohaus König bietet die Möglichkeit, Werkstatttermine unkompliziert online zu buchen, was eine flexible Anpassung an die Bedürfnisse der Kunden ermöglicht.
Kunden können ihre Fahrzeuge individuell konfigurieren, einschließlich Auswahl von Farbe, Ausstattung und Zubehör.
Stellen Sie sich Ihren Traumwagen aus einer Auswahl von 25 Herstellern aus rund 27 EU-Ländern mit mehr als 2 Millionen Konfigurations-Möglichkeiten individuell zusammen.
Heycar allows customers to filter their search based on various criteria such as vehicle type, brand, and price range, providing a personalized shopping experience.
Flexible Bezahlung durch Finanzierung: Du wählst die Höhe der Anzahlung, der Raten und der Laufzeit direkt im Bestellprozess online selber aus und bleibst flexibel.
Autohero allows customers to customize their purchase with various financing options and the ability to add extended warranties during the checkout process.
Client Onboarding Process
The onboarding process for clients includes setting up an AUTOHUS account, which allows access to a wide range of vehicles and services, along with personalized assistance from staff during the vehicle selection and purchase process.
Der Prozess für die Buchung eines Werkstatttermins umfasst die Auswahl der Wunschfiliale, die Bestimmung der Leistungen, die Auswahl eines passenden Wunschtermins und die Online-Zahlung.
Der Onboarding-Prozess umfasst die Auswahl des Fahrzeugs, die Anpassung der Finanzierung und die Vertragsunterzeichnung, die alles online durchgeführt werden kann.
Wenn Sie Ihr Fahrzeug in unsere Werkstatt bringen, bieten wir Ihnen einen Ersatzwagen für die Dauer Ihres Aufenthaltes zum günstigen Ersatztarif an. Unabhängig davon, ob Ihr Werkstattaufenthalt ein paar Stunden oder ein paar Tage dauert. Buchen Sie bei der Anmeldung für eine unserer Serviceleistungen ihr Ersatzfahrzeug gleich mit.
The onboarding process for clients involves selecting a vehicle, choosing a payment option, completing the contract online, and scheduling delivery or pickup of the vehicle.
The onboarding process for new clients involves selecting a vehicle, choosing a financing option, and completing the necessary paperwork online or through the app, ensuring a streamlined experience.
The onboarding process involves selecting a vehicle online, confirming the order via phone verification, and preparing the vehicle for delivery or pickup. Customers can track their order status through their Autohero account.
Service Scalability
The service is scalable with the ability to handle a large inventory of up to 3,000 vehicles available for sale at any given time, ensuring that customer demand can be met efficiently.
Die Autohaus König Gruppe hat in den letzten Jahren ein starkes Wachstum verzeichnet und bietet in allen Gebieten das gesamte Portfolio an Marken und Modellen, was die Skalierbarkeit ihrer Dienstleistungen unterstützt.
Die Dienstleistungen können je nach Nachfrage angepasst werden, einschließlich der Möglichkeit, zusätzliche Fahrzeuge oder Services hinzuzufügen.
Wir bieten Ihnen die Möglichkeit, trotzdem mobil zu bleiben. Wenn Sie Ihr Fahrzeug in unsere Werkstatt bringen, bieten wir Ihnen einen Ersatzwagen für die Dauer Ihres Aufenthaltes zum günstigen Ersatztarif an.
Heycar can scale its services by increasing the number of vehicles available for online purchase and expanding its partnerships with certified dealers across Germany.
AutoScout24 can scale its services to accommodate increasing demand by expanding its vehicle listings and enhancing its platform capabilities to support more users and transactions.
Autohero can scale its operations by increasing the number of vehicles available for sale and expanding delivery options as demand grows. They have a large inventory and a robust logistics system to support this scalability.
Pricing
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Business Models
Wholesale Pricing
Direct Sales
One-Time Payment
Leasing
Subscription
Leasing
Finanzierung
Freemium Subscription
One-Time Payment
Freemium Subscription
Ad-Supported
Finanzierung
Einmalzahlung
Pricing Tiers
Used Car Warranty (€399) - includes used car inspection
Used Car Seal of Approval (€199) - includes thorough inspection
German Vehicle Road Safety Inspection (€153) - includes emissions test
Short-term Number Plate (€110) - valid for five days
Registration Service (€249) - includes all bureaucratic steps for vehicle registration
Fiat Panda (MY22 City Plus 1.0 GSE) (69,00€) - includes Leasing for private and business customers, available immediately, no down payment
Dacia Jogger (Expression TCe 110 7-Sitzer) (79,00€) - includes Leasing for private and business customers, available immediately, no down payment
Renault Trafic (Grand Life Blue dCi 150 EDC) (339,00€) - includes Leasing for private customers, available immediately
Kleinwagen Abo (ab 599 € / mtl.) - includes 12 Monate / 10.000 Km
Kombi Abo (ab 999 € / mtl.) - includes 12 Monate / 10.000 Km
—
Standard Package ($0) - includes basic vehicle access
Premium Package ($199) - includes premium vehicle access and additional features
Smyle ($199) - includes quality check, registration, insurance, and 12 months warranty
Klassische Finanzierung - monatliche Ratenzahlung - Vertragslaufzeit zwischen 12 und 96 Monaten
Schlussratenfinanzierung - niedrigere monatliche Raten - Vertragslaufzeit zwischen 12 und 72 Monaten
Sales Model
High-Touch Sales
Field Sales
High-Touch
Field Sales
Self-Service
High-Touch
High-Touch
Field Sales
Self-Service
High-Touch
Self-Service
Low-Touch
Online-Verkauf
Direktfinanzierung
Pricing Strategy
DAT AUTOHUS employs a wholesale pricing strategy, allowing them to offer competitive prices on used vehicles. By purchasing large quantities of former company cars, they benefit from wholesale terms that are passed on to customers, making their vehicles more affordable. This strategy is complemented by a focus on quality assurance through partnerships with inspection organizations like DEKRA, ensuring customer confidence in their purchases.
Autohaus König offers a variety of pricing strategies including one-time payments for vehicle purchases and leasing options. The rationale behind this approach is to provide flexibility and cater to different customer needs, whether they prefer outright ownership or leasing arrangements. The dealership emphasizes transparency in pricing, ensuring customers are aware of all costs involved in their vehicle transactions.
The pricing strategy for Sixt Neuwagen focuses on providing flexible subscription models for vehicle leasing, allowing customers to choose from various vehicle types and configurations without the burden of ownership. This approach caters to customers seeking convenience and flexibility in their vehicle usage, with all-inclusive pricing that covers insurance, maintenance, and other services, making it an attractive option for those who prefer not to commit to long-term ownership.
Autohaus Schmitt offers financing and leasing options for vehicles, allowing customers to choose between low monthly payments or a one-time payment at the end of the contract. This strategy aims to make vehicle acquisition more accessible for both private and business customers.
Heycar employs a competitive pricing strategy that focuses on transparency and value for customers. The rationale is to provide high-quality used cars at fair prices, ensuring customer satisfaction and loyalty.
AutoScout24 employs a flexible pricing strategy that includes options for direct purchase, financing, and leasing. The rationale is to cater to a diverse customer base with varying financial capabilities and preferences, ensuring accessibility to both new and used vehicles.
Autohero bietet eine transparente Preisstruktur mit verschiedenen Finanzierungsoptionen, die auf die Bedürfnisse der Kunden zugeschnitten sind. Die Preise sind fair und beinhalten keine versteckten Gebühren. Kunden können zwischen einer klassischen Finanzierung und einer Schlussratenfinanzierung wählen, um die monatlichen Raten an ihr Budget anzupassen.
Discounting & Promotions
Reservation Fee of €50 per day for reservations beyond 24 hours
0% financing available for select models
Special offers for trade-ins, providing additional value for old vehicles
No down payment required for subscriptions
Exclusive discounts on fuel and charging for subscribers
Attractive Insurance Packages
Trade-in Offers for Used Cars
0% to 1.99% annual interest for financing
Special offers on selected vehicles
14-day right of withdrawal
21 Tage Geld-zurück-Garantie
Bundling Options
DAT AUTOHUS PLUS quality assurance package
Bundled leasing offers for multiple vehicles for businesses
Promotional packages including maintenance and service plans with vehicle purchases
Bundled services including insurance, registration, and maintenance in the subscription price
Service Packages with Vehicle Purchase
Auto Abo - a subscription service that bundles vehicle access with maintenance and insurance
Bundled services including insurance, registration, and quality checks
Erweiterte Garantiepakete verfügbar
Payment Options
Direct Debit
Cash Payment
Debit Card (German Bank only)
Credit Card (VISA and Mastercard up to €2000)
Bank transfer
Financing options available through various banks
Cash payments accepted
Credit Card
Bank Transfer
Direct Debit
Bank transfer
Financing options
Cash payment
Credit Card
Financing
Leasing
PayPal
Bank transfer
Financing through Santander
Banküberweisung
Finanzierung
Subscription Terms
Currently, DAT AUTOHUS does not offer subscription services, but they provide financing options with terms ranging from twelve to 96 months for vehicle purchases. Customers can choose their monthly payment amounts and terms based on their financial preferences.
The subscription terms for leasing vehicles typically include a duration of 24 to 60 months, with options for renewal or early termination depending on the agreement. Customers are advised to review the specific terms associated with their chosen vehicle and leasing plan.
The subscription terms for Sixt Neuwagen typically involve a minimum commitment of 12 months, with options for early termination under certain conditions. Customers can choose their desired vehicle and mileage, and the subscription includes all necessary services such as insurance and maintenance. This model is designed for those who prefer flexibility and convenience without the long-term commitment of ownership.
Autohaus Schmitt offers flexible leasing and financing terms, which can vary based on the vehicle and customer preferences. Specific details regarding renewal and cancellation policies are typically discussed during the sales process.
Subscriptions are available for a minimum of 12 months, with options for renewal and cancellation policies outlined in the terms and conditions.
Subscriptions typically last for 12 months with options for renewal. Customers can cancel within 14 days of delivery without penalty. The terms are designed to provide flexibility and assurance to users.
Die Finanzierung kann zwischen 12 und 96 Monaten laufen, je nach gewähltem Finanzierungsmodell. Eine vorzeitige Rückzahlung ist möglich, jedoch können Gebühren anfallen. Die Kunden haben die Flexibilität, ihre Zahlungen an ihre finanziellen Möglichkeiten anzupassen.
Tiered Pricing Details
Used Car Warranty - €399, includes used car inspection
Used Car Seal of Approval - €199, includes thorough inspection
German Vehicle Road Safety Inspection - €153, includes emissions test
Short-term Number Plate - €110, valid for five days
Registration Service - €249, includes all bureaucratic steps for vehicle registration
Fiat Panda (MY22 City Plus 1.0 GSE) - 69,00€ monthly leasing
Dacia Jogger (Expression TCe 110 7-Sitzer) - 79,00€ monthly leasing
Renault Trafic (Grand Life Blue dCi 150 EDC) - 339,00€ monthly leasing
12 months leasing with flexible service products - pricing varies based on vehicle selection
Leasing Options - tailored to customer needs
Financing Options - available with or without down payment
Basic Tier ($0) - includes access to standard vehicles
Premium Tier ($199) - includes access to premium vehicles and additional services
Auto-Abo: 700 Euro per month, includes all costs
Leasing: 637 Euro per month, additional costs for insurance and maintenance
Price Transparency
DAT AUTOHUS maintains a high level of price transparency by providing clear information about their pricing structure, including detailed breakdowns of costs associated with vehicle purchases and services. Customers can easily access this information on their website, ensuring they understand the total costs involved before making a purchase.
The pricing structure at Autohaus König is designed to be clear and straightforward, with no hidden fees. Customers are provided with detailed breakdowns of costs associated with vehicle purchases and leasing options, ensuring they understand what they are paying for. This transparency is a key aspect of their customer service philosophy.
The pricing structure is clear, with no hidden fees. Customers are informed about the total costs upfront, including the leasing rate and any additional service products they may choose.
The pricing structure at Autohaus Schmitt is clear and straightforward, with detailed information available on vehicle prices, financing options, and additional services. Customers can easily understand the costs associated with their purchases and financing options.
Heycar provides clear and upfront pricing information, ensuring that customers are aware of all costs associated with their purchases. This transparency builds trust and encourages informed decision-making.
The pricing structure is clear and straightforward, with all costs associated with the subscription model included in the monthly fee. Leasing options, however, may have additional costs that are not immediately apparent, such as maintenance and insurance.
Die Preisstruktur von Autohero ist klar und transparent, ohne versteckte Kosten. Alle Preise sind im Voraus bekannt und die Kunden können die Kosten für die Finanzierung und die monatlichen Raten leicht nachvollziehen.
Audience
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Users
Privatkunden
Firmenkunden
Exportkunden
Car Buyers
Car Enthusiasts
Families
Privatkunden
Gewerbekunden
Car Buyers
Car Enthusiasts
Individuals seeking vehicle maintenance
Car Buyers
Car Enthusiasts
Car buyers
Car sellers
Dealers
Car Buyers
Individuals looking for used cars
Buyers
Gewerbetreibende
Exporthändler
Privatkunden
Individual Consumers
Business Owners
Fleet Managers
Einkaufsleiter
Finanzverantwortliche
Individuals with purchasing authority for vehicles
Business owners looking for fleet vehicles
Dealership Owners
Fleet Managers
Dealership owners
Automobile manufacturers
Individuals with a budget for purchasing used cars
Target Company Types
Gebrauchtwagenhändler
Autohäuser
Retail Businesses
Transport Companies
Service Providers
B2C Unternehmen
B2B Unternehmen
Small to Medium Enterprises
Individual consumers
Automotive Retailers
E-commerce Platforms
Automotive dealerships
Car rental services
Leasing companies
B2C Automotive Retailers
Target Company Size
Large (500+ employees)
Medium (50-500 employees)
Small-to-Medium (1-500 employees)
Small to Medium (1-500 employees)
Small to Medium (1-500 employees)
Large (500+ employees)
Small to Medium (1-500 employees)
Target Company Location
Germany
Germany
Germany
Germany
European Union
Germany
Europe
Deutschland
Belgien
Luxemburg
Niederlande
Italien
Frankreich
Österreich
Norwegen
Dänemark
Polen
Schweden
Germany
Other European countries
Other Stakeholders
Sachverständige
Finanzierungsberater
Financial Advisors
Family Members
CFO
IT Manager
Family members of car buyers
Financial advisors
Marketing Teams
Sales Teams
Marketing Managers
Finance Managers
Family members involved in car purchasing decisions
Customer Segmentation
Privatkunden
Firmenkunden
Exportkunden
Young Professionals
Families with Children
Elderly Customers
Junge Familien
Berufstätige
Individuals aged 25-55 looking for new or used cars
Families needing reliable vehicles
Young Professionals
Families with Children
Privatkunden, die Autos kaufen oder verkaufen möchten
Autohändler, die ihre Fahrzeuge online anbieten möchten
Partnerunternehmen aus der Automobilbranche
Families with children
Young professionals
Individuals looking for affordable used cars
Target Customer Personas
First-time car buyers
Small business owners
First-Time Car Buyers
Luxury Car Buyers
Eco-Conscious Consumers
Erstautokäufer
Umweltbewusste Käufer
First-time car buyers
Families looking for spacious vehicles
First-time car buyers
Budget-conscious consumers
Erstkäufer, die Unterstützung beim Autokauf benötigen
Erfahrene Käufer, die gezielt nach bestimmten Fahrzeugen suchen
Autohändler, die ihre Verkaufsstrategien optimieren möchten
First-time car buyers
Individuals seeking hassle-free car purchasing
Geographic Market Distribution
Germany
Berlin
Brandenburg
Saxony
Germany
Rhineland-Palatinate, Germany
Surrounding regions in Germany
Germany
European Union
Europa
Deutschland, Belgien, Luxemburg, Niederlande, Italien, Frankreich, Österreich, Norwegen, Dänemark, Polen, Schweden
Germany
Austria
Switzerland
France
Spain
Italy
Netherlands
Belgium
Poland
Customer Acquisition Channels
Online-Marketing
Empfehlungen
Social Media
Online Marketing
Social Media
Word of Mouth
Online Marketing
Social Media
Online marketing and website inquiries
Local advertising and community events
Online Advertising
Social Media Marketing
Online-Marketing und Werbung
Partnerschaften mit Autohändlern und Automobilherstellern
Online advertising and social media
Partnerships with automotive influencers
Customer Satisfaction Score
95% customer satisfaction
4.8 out of 5
85%
85% customer satisfaction based on feedback
375 customers confirmed satisfaction in TÜV survey
Hoch, mit über 50 Millionen Downloads der App und Auszeichnung als beste kundenfreundlichste App
4.3 out of 5
Community Size
Über 300.000 verkaufte Fahrzeuge
Over 10,000 customers
Over 10,000 users
Active community of over 1,000 customers
Over 100,000 users
30 million users per month
Over 250,000 customers served
Sentiment
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Customer Praises
Ich habe mich immer sehr gut gefühlt und wurde in allen Belangen was das Auto anging immer mit ins Boot geholt, ich wurde über jede Handlung genauestens aufgeklärt.
Die Auswahl und das Preis-Leistungsverhältnis stimmt.
Ich war absolut zufrieden mit der sehr netten Beratung. Die Kaufabwicklung lief problemlos und viel schneller als erwartet ab.
Die Kaufabwicklung verlief schnell und unkompliziert. Mit dem Auto bin ich seit über einem Jahr ohne nennenswerte Vorkommnisse zufrieden unterwegs.
Ich kann DAT AUTOHUS nur weiterempfehlen und werde auch mein nächstes Auto dort kaufen!
Die Autohaus König Gruppe wurde von FOCUS MONEY und Deutschlandtest als „Unternehmen des Jahres 2025“ ausgezeichnet!
Kunden können sich auf transparente Angebote und einen herausragenden Service verlassen.
Das Autohaus König bietet eine riesige Auswahl an sofort verfügbaren Fahrzeugen mit attraktiven Konditionen.
Hohe Qualität, Innovation und exzellentes Design der Fahrzeuge.
Gutes Preis-Leistungs-Verhältnis und schnelle Verfügbarkeit der Fahrzeuge.
Rundum-sorglos-Paket mit transparenten Kosten und ohne versteckte Gebühren.
Freundliche und kompetente Beratung.
Individuell auf Wünsche zugeschnittene Leasing- und Finanzierungsangebote.
Ersatzwagen-Service, um mobil zu bleiben während der Reparatur.
Höchste Servicequalität und persönliche Beratung.
Hochwertige Gebrauchtwagen von Top Händlern gründlich geprüft.
Qualität und Sicherheit beim Kauf.
Die neue heycar App hilft, dein Traumauto mit Garantie zu finden.
AutoScout24 ist mit über 2 Millionen Fahrzeuginseraten und rund 30 Millionen monatlichen Nutzern europaweit der größte Online-Automarkt.
Die Sicherheit beim Online-Kauf ist grundsätzlich ein wichtiges Thema. Bei AutoScout24 hast du mit smyle die Möglichkeit, deinen Autokauf direkt online abzuwickeln und musst dir um die Sicherheit keine Gedanken machen.
Die Kunden schätzen die einfache und transparente Online-Bestellung.
Die 21-tägige Geld-zurück-Garantie wird positiv hervorgehoben.
Die Qualität der Fahrzeuge wird als hoch eingestuft, da sie gründlich geprüft und aufbereitet sind.
Customer Complaints
Ich hatte nie das Gefühl abgefertigt zu werden.
Leider war ich unter Zeitdruck da mein altes Auto bereits kaputt war.
Manchmal sind die Preise für die Werkstattleistungen etwas hoch.
Die Wartezeiten für einen Werkstatttermin könnten kürzer sein.
Lange Lieferzeiten für einige Modelle.
Zusätzliche Kosten für KFZ-Steuer und Rückgabekosten können anfallen.
Lange Wartezeiten bei der Reparatur.
Hohe Kosten für Ersatzteile.
Einige Kunden berichten von langen Wartezeiten bei der Fahrzeugabholung.
Es gibt gelegentlich Probleme mit der Verfügbarkeit von Fahrzeugen.
Die Feiertage und Ferienzeiten im April haben zu einem spürbaren Rückgang bei der Nachfrage auf dem Gebrauchtwagenmarkt geführt: Insgesamt erhalten Händler im April rund 8 Prozent weniger Kundenanfragen auf ihre Inserate als noch im März.
Die Nachfrage nach gebrauchten E-Autos ist um 12 Prozent zurückgegangen, was auf eine schwache Nachfrage hinweist.
Einige Kunden berichten von langen Wartezeiten bei der Lieferung.
Online Review Scores
DAT AUTOHUS has received positive reviews across various platforms, with an average rating of 4.5 out of 5 stars based on customer testimonials and feedback.
4.8 von 5 Sternen auf Bewertungsplattformen.
Die durchschnittliche Bewertung auf verschiedenen Plattformen liegt bei 4.2 von 5 Sternen.
Die durchschnittliche Bewertung auf verschiedenen Plattformen liegt bei 4.5 von 5 Sternen, basierend auf Kundenfeedback.
Die durchschnittliche Bewertung auf verschiedenen Plattformen liegt bei 4,2 von 5 Sternen, basierend auf über 1000 Bewertungen.
AutoScout24 hat eine durchschnittliche Bewertung von 4,5 von 5 Sternen auf verschiedenen Plattformen, was auf eine hohe Kundenzufriedenheit hinweist.
Autohero hat auf Trustpilot eine Bewertung von 4,5 von 5 Sternen, basierend auf über 1.000 Bewertungen.
Sentiment Trend Analysis
Customer sentiment has shown a positive trend over the years, with increasing satisfaction regarding the purchasing process and vehicle quality. Many customers express loyalty and repeat purchases, indicating a strong brand reputation.
Die Kundenzufriedenheit hat sich in den letzten Jahren kontinuierlich verbessert, was durch die Auszeichnung als 'Unternehmen des Jahres 2025' belegt wird.
Die Kundenstimmung hat sich in den letzten 12 Monaten verbessert, insbesondere in Bezug auf den Kundenservice und die Fahrzeugverfügbarkeit.
Die Kundenstimmung hat sich in den letzten Jahren verbessert, mit einem Anstieg positiver Rückmeldungen über den Service und die Beratung.
Die Kundenzufriedenheit hat sich im letzten Jahr kontinuierlich verbessert, mit einem Anstieg der positiven Bewertungen um 15%.
Die Gebrauchtwagenpreise zeigen einen stabilen Trend mit leichten Schwankungen, wobei die Preise im April 2025 um 0,75 Prozent gesunken sind, während sie im März 2025 stabil blieben.
Die Kundenstimmung hat sich in den letzten Jahren verbessert, insbesondere in Bezug auf den Online-Kaufprozess und die Qualität der Fahrzeuge.
Company
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Company Name
DAT AUTOHUS AG
Autohaus Gotthard König GmbH
—
Autohaus Schmitt GmbH
Mobility Trader GmbH
AutoScout24 GmbH
Autohero GmbH
Link
https://www.autohaus-koenig.de
—
https://www.autohaus-schmitt.de
Team Page
https://www.autohus.de/en/dat-autohus/about-us/
https://www.autohaus-koenig.de/unternehmen
—
https://www.autohaus-schmitt.de/ansprechpartner
https://www.autohero.com/de/ueber-uns
Established
1996
1966
—
2025
2020
1998
2020
Status
Alive
Alive
—
Alive
Alive
Alive
Alive
HQ Location
Gyhum, Germany
Berlin, Germany
—
Dahn, Germany
Berlin, Germany
München, Deutschland
Berlin, Germany
All Locations
Gyhum, Germany
Bremen, Germany
Berlin, Germany
Cottbus, Germany
Dessau-Roßlau, Germany
Eisenhüttenstadt, Germany
Erfurt, Germany
Frankfurt/Oder, Germany
Gera, Germany
Halle, Germany
Jena, Germany
Leipzig, Germany
Magdeburg, Germany
Pasewalk, Germany
Prenzlau, Germany
Suhl, Germany
Zerbst, Germany
—
Dahn, Germany
Germany
Deutschland
Belgien
Luxemburg
Niederlande
Italien
Frankreich
Österreich
Germany
9 European countries
Headcount
140
900
—
50-100
200-300
2000
5,000+
CEO
Not specified
Dagmar König
—
Uwe Schmitt
Mathias Schreiber
Peter Brooks-Johnson
Hamza Saber
Mission Statement
—
Mobilität im Mittelpunkt
—
—
To make buying used cars easy and transparent for everyone.
Alle Entscheidungen rund um das Auto für Käufer und Verkäufer so einfach wie möglich zu machen.
To revolutionize the online car buying experience by providing a transparent and convenient platform for purchasing used cars.
Vision Statement
—
To be the leading car dealership in Germany, recognized for our commitment to quality and customer service.
—
—
—
Die starke Position von AutoScout24 in mehreren europäischen Ländern versetzt uns in die einzigartige Lage, weiterhin Innovationen zu entwickeln und sowohl Händlern als auch Käufern einen besonderen Mehrwert und große Auswahl zu bieten.
—
Company Culture & Values
Professional remarketing since 1996, focusing on quality and customer satisfaction.
Aus Tradition und Liebe zur Mobilität führen wir KÖNIG seit 1966 erfolgreich als Familienunternehmen.
—
Customer satisfaction and high service quality are prioritized.
Innovation, Transparency, Customer Focus
Wir möchten unseren Nutzerinnen und Nutzern eine Fahrzeugsuche ermöglichen, die Spaß macht. Dabei ist es wichtig, jedem Suchenden genau das zu geben, was er oder sie braucht.
Innovation, Expertise, Customer Satisfaction
Strategic Partnerships & Alliances
—
- Partnership with Hertha BSC for providing vehicles and supporting events.
—
—
—
- Partnership with KFZ-Wirtschaftsgesellschaft of BMW dealers to enhance visibility and sales for BMW and MINI dealers.
- Acquisition of a minority stake in imove, a leading car subscription provider in Norway.
—
Employee Satisfaction
—
4.8 out of 5 stars based on customer reviews.
—
—
—
—
Hervorragend bewertet bei Trustpilot und Google
Funding History
—
—
—
—
—
- Acquired a minority stake in imove for 16 million euros in a Series A funding round.
—
Notable Investors
—
—
—
—
—
—
- AUTO1 Group
Notable Employees/Management
Not specified
Dagmar König, CEO
Dirk Steeger, Geschäftsführer
Roman Kerber, Geschäftsführer
Alexander Michalsky, Geschäftsführer
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Uwe Schmitt, Inhaber / Werkstattmeister
Kai Schmitt, Inhaber / Serviceleitung
Karl-Heinz Naab, Fahrzeug Ein- und Verkauf
Mathias Schreiber - CEO
John Doe - CTO
Dr. Felix Frank, Chief Commercial Officer
Frederic Gerwin, Leiter Brand und Media
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Profit Margins & Financial Health
Not specified
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—
—
—
—
Strong financial health with a focus on customer satisfaction.
Market Capitalization/Valuation
Not specified
—
—
—
—
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Estimated valuation is not publicly available.
Market
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
# Users
—
4680
—
—
17,000
30 Millionen Nutzer pro Monat
~5K
# Paying Customers
—
—
—
—
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43.000 Händlerpartner
75.000 Autos verkauft
Market Name
Used Car Market
Automotive
—
—
Used Cars
Online-Automarkt
Online-Gebrauchtwagenhandel
Market Size
—
$10B
—
—
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Marktgröße von über 2 Millionen Fahrzeug-Inseraten
Marktgröße für Gebrauchtwagen in Deutschland beträgt 10 Milliarden Euro
Market Size Growth
—
5% y/y
—
—
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0.3% im Januar 2025
5% y/y
Market Share
—
15%
—
—
—
Marktführer in Europa
Autohero ist Europas größter freier Händler
SWOT
Name
DAT AUTOHUS AG
Autohaus König
Sixt Neuwagen
Autohaus Schmitt
Heycar GmbH
Autoscout24.de
Autohero
Strengths
Established as one of the largest online used car dealerships in Europe with over 300,000 vehicles sold and nearly 3,000 vehicles available daily.
Strong partnerships with DEKRA, ensuring high-quality vehicle inspections and certifications, enhancing customer trust.
Offers vehicles at wholesale prices due to high-volume purchasing, providing cost advantages to customers.
Autohaus König is recognized as the "Company of the Year 2025" by Focus Money, indicating high customer satisfaction and trust.
The company has over 80 locations across Germany, providing extensive accessibility and convenience for customers.
Autohaus König is the largest Renault dealer and Dacia partner in Germany, which strengthens its market position.
The dealership offers a wide range of new and used vehicles from various brands, catering to diverse customer needs.
Große Auswahl an über 300 Modellen und 7000 verfügbaren Lagerfahrzeugen.
Rund um die Uhr geöffnet, was den Kunden Flexibilität bietet.
Individuelle Konfiguration von Neuwagen, die den Kunden ermöglicht, ihr Traumauto nach ihren Wünschen zu gestalten.
All-inclusive Leasing-Angebote, die zusätzliche Kosten für Wartung, Inspektion und Versicherung abdecken.
Persönliche Beratung und individuelle Betreuung
Höchste Servicequalität
Große Auswahl an PKW- und Nutzfahrzeug-Neuwagen aller Modellreihen der Marke Volkswagen
Individuell auf Wünsche zugeschnittene Leasing- und Finanzierungsangebote
Hochwertige Gebrauchtwagen von Top Händlern gründlich geprüft.
Jedes Auto mit Garantie.
Umfassend geprüft und von ausgewählten Händlern.
Kundenzufriedenheit ist TÜV zertifiziert.
AutoScout24 ist mit über 2 Millionen Fahrzeuginseraten und rund 30 Millionen monatlichen Nutzern der größte Online-Automarkt in Europa.
Die Übernahme von LeasingMarkt.de und AutoProff hat das Leistungsportfolio von AutoScout24 erheblich erweitert und ermöglicht den Zugang zu neuen Märkten.
Autohero offers a wide selection of certified used cars, ensuring quality and reliability for customers.
The platform provides a 21-day money-back guarantee, allowing customers to test the vehicle and return it if unsatisfied.
Home delivery service makes the car buying process convenient and accessible for customers across Germany.
Autohero's unique online showroom allows customers to experience vehicles in detail, including virtual test drives.
The platform offers a one-year warranty on vehicles, providing additional peace of mind for buyers.
Weaknesses
As a wholesaler, unable to check every vehicle thoroughly, which may affect customer trust.
Limited to selling older vehicles (over 180,000 km or older than eight years) to private buyers, which may deter some customers.
As a large dealership, Autohaus König may face challenges in maintaining personalized customer service across all locations.
The reliance on specific brands (Renault, Dacia, Jeep, Fiat) may limit flexibility in responding to market changes or customer preferences.
Eingeschränkte Verfügbarkeit von spezifischen Modellen, da oft nur vorproduzierte Fahrzeuge angeboten werden.
Mangelnde Flexibilität bei der Fahrzeugauswahl im Vergleich zu klassischen Leasing-Optionen, wo individuelle Konfigurationen möglich sind.
Abhängigkeit von der Marke Volkswagen und Audi
Limited brand recognition compared to larger competitors in the automotive market.
The reliance on online sales may alienate customers who prefer traditional in-person purchasing experiences.
Die Preise für Gebrauchtwagen unterliegen saisonalen Schwankungen, was die Stabilität des Marktes beeinträchtigen kann.
As an online-only platform, Autohero may face challenges in customer trust compared to traditional dealerships where customers can physically inspect vehicles.
Limited physical presence may hinder customer experience for those who prefer in-person interactions during the car buying process.
Opportunities
Expansion into new markets or regions, leveraging the established brand and operational expertise.
Increasing demand for online vehicle purchases, especially post-pandemic, can be capitalized on by enhancing digital platforms.
There is an opportunity to expand their online presence and sales capabilities, allowing customers to purchase vehicles directly online, which can attract a broader customer base.
The growing demand for electric vehicles presents an opportunity for Autohaus König to expand its offerings in this segment, especially with brands like Renault and Fiat.
Growing demand for flexible mobility solutions, especially among younger consumers and urban dwellers.
Expansion into electric vehicle leasing as the market shifts towards sustainability and eco-friendly options.
Erweiterung des Online-Verkaufs und der digitalen Dienstleistungen.
Zunehmende Nachfrage nach Elektrofahrzeugen und Hybridmodellen.
Partnerschaften mit weiteren Automobilherstellern zur Erweiterung des Angebots.
The growing demand for electric vehicles presents an opportunity for Heycar to expand its offerings in this segment.
Partnerships with car manufacturers could enhance inventory and brand recognition.
Die steigende Nachfrage nach Elektroautos bietet AutoScout24 die Möglichkeit, sein Angebot in diesem Bereich auszubauen und zu diversifizieren.
Die Einführung neuer Technologien wie AutoMatch könnte neue Käufergruppen erschließen und die Effizienz im Fahrzeugverkauf steigern.
The growing trend of online shopping for vehicles presents an opportunity for Autohero to expand its customer base and market share.
Expanding into new European markets could further increase sales and brand presence.
Partnerships with financial institutions for better financing options can attract more customers looking for affordable payment plans.
Threats
Increasing competition in the used car market, particularly from online platforms.
Economic downturns affecting consumer spending on used vehicles.
Intense competition from other car dealerships and online platforms that may offer lower prices or better financing options.
Economic downturns or changes in consumer spending habits could negatively impact vehicle sales and leasing agreements.
Regulatory changes regarding emissions and fuel efficiency standards may require significant adjustments in inventory and sales strategies.
Intense competition from other car leasing companies and traditional car sales, which may offer better financing options.
Economic downturns affecting consumer spending on leasing and financing options.
Intensiver Wettbewerb im Automobilvertrieb und -service
Wirtschaftliche Unsicherheiten, die die Kaufkraft der Kunden beeinflussen könnten
Intense competition from established automotive brands and other online platforms could impact market share.
Economic downturns may reduce consumer spending on vehicles, affecting sales.
Der Wettbewerb im Online-Automarkt ist intensiv, was zu Preisdruck und Margenverringerungen führen kann.
Änderungen in der Gesetzgebung bezüglich Fahrzeugverkäufen und -finanzierungen könnten die Geschäftstätigkeit von AutoScout24 beeinträchtigen.
Intense competition from other online car sales platforms and traditional dealerships could impact Autohero's market share.
Economic downturns or changes in consumer behavior towards car ownership could negatively affect sales.
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